Welcome to tomorrow
In celebration of starting the company, founders Andrew and Takashi talk about what Tomorroway means for them and the future of interdisciplinary design.
Why did you start Tomorroway?
Andrew: “Just as technologies are constantly converging, we wanted to look more holistically at how diverse design disciplines can be brought together to improve people’s lives. My background is architecture and, in commercial practice, designer roles are often quite siloed. I think the only way we can offer true innovation and value to the clients and communities we serve is to challenge ourselves to look beyond our conventionally defined spheres of design.”
Takashi: “I think the nature of work and life has changed and I wanted to do something which combines my interests and professional skills. Loving what you do is the best fuel to drive constant exploration and betterment in your design work - and I think that is contagious. Tomorroway is a platform for us to collaborate with others who share our passion and ambition of a better future for people and the planet.”
What types of projects are you most excited about?
A: “I love projects which are truly community driven. We love designing for end users; not only co-creating with them from the outset of our involvement, but also ensuring what we design is maintainable and adaptable for them as custodians far into the future.”
T: “Working with people to re-evaluate their asset, space or process which have the potential to be more is something which excites me! Before we embark on designing something new, we always look at whether what already exists can be more productive, more inspiring or more climate appropriate.”
Where in the world do you like to work?
A: “We have a global outlook and are agile to move to wherever opportunity takes us! Anything which promotes friendship and cultural exchange between people around the world through good design is what Tomorroway is all about.”
T: “I love exploring the connections between Japan and Europe. London is an amazing base to work from: it is so diverse. From my background in landscape architecture, the UK is still a leading centre for horticulture.”
What do you see as important themes for the future?
A: “I think we should already be moving beyond ‘sustainable’ to more regenerative and restorative design. I also think there is a beautiful balance to be found through being globally connected while preserving distinct local heritage and customs.”
T: “‘Local’, ‘ecological’ and ‘ethical’ are key words for me. In an era when information should be more accessible than ever before, I believe this can help us build bridges between people and places. My current projects, which focus on Japanese gardens around Europe, are just as much about design as they are about connecting the teams looking after them across different locations to share knowledge.”